“Ability proceeds from a fusion of skills, knowledge, understanding and imagination, consolidated by experience.
MICHAEL KLARKE
Avada has been the #1 selling theme for nearly 5 years with over 300,000 satisfied customers. We will continue and produce amazing updates for our customer base.
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The Atkins Group and Taylor West Advertising Join Forces
SAN ANTONIO (Sept. 14, 2021) - Two legends of the San Antonio advertising world have joined forces Steve Atkins of The Atkins Group (TAG) and Bill West of Taylor West Advertising have united their marketing [...]
Brand, Rebrand or Brand Refresh: What Businesses Need to Consider
A business’ brand identity is more than just a logo. It’s the foundation of the organization, mixed with the public’s perception about their credibility and the solutions they provide. All served alongside strong visuals and [...]
Market with Meaning: The Value of Storytelling
Did you know narratives are 22 times more memorable than a standalone fact? Research also shows that storytelling engages emotions, prompting consumers to engage with brands in more meaningful ways[1]. This means that brands can [...]
30 Years of Media Trends & Transformations
The media business has certainly changed over the last three decades, completely revolutionizing advertising, marketing, and communications. Taylor West launched during the birth of the internet and witnessed the rise of all things digital. Take [...]
Four Tips to Generate a Successful Giving Campaign
Annual giving across the board suffered in 2020 unless you were a nonprofit serving communities in need. Nonprofits like museums and other organizations not considered “necessary” or “vital for survival” were hit especially hard and [...]
Building Brands Through Constant Change
“Every success story is a tale of constant adaption, revision and change.” —Richard Branson Who would have thought that $5000, a love for photography and a dream would result in serving clients for 30 years!? [...]